Masamitsu Kitase / 北瀬 聖光
Responsed for
Executive Officer, General Manager of New Business Development Division, Yamaha CorporationOutside Director, i-Pairs Inc.
Profile
At NEC, engaged for over 30 years in business innovation and new business creation.
Held roles in sales for the education sector, strategic planning, and corporate new business development, covering business development, organizational development, and talent development.
Also served as Head of the Healthcare & Life Sciences Business, Director of dotData, Inc. (U.S.), and President of BIRD INITIATIVE Inc.
Has experience in establishing a total of nine business companies and corporate venture capital (CVC) entities.
Since 2025, has been leading new business development, CVC, and M&A execution at Yamaha, striving to drive sustainable growth through innovation.
Career Highlights
April 1993: Joined NEC Corporation
April 2017: General Manager, Business Innovation Strategy Division, NEC
April 2018: General Manager, Corporate Business Development Division, NEC
April 2020: Corporate Executive, NEC
April 2022: Corporate Officer & Head of Corporate Business Development Division, NEC
April 2023: Corporate SVP & Head of Healthcare & Life Sciences Business Division, NEC
February 2018: Director, dotData, Inc. (U.S.) (until June 2023)
September 2020: Representative Director, President & CEO, BIRD INITIATIVE Inc.
October 2022: Representative Director, BIRD INITIATIVE Inc.
April 2025: Senior Advisor, BIRD INITIATIVE Inc.
April 2025: Executive Officer, General Manager of New Business Development Division, Yamaha Corporation
April 2026: Executive Officer, General Manager of New Business Development Division, Yamaha Corporation (incumbent)